February 10th, 2014

LOOK8_TIDE (2)

#Washablefashion, Part 2

 LOOK8_TIDE (2)

Remember in December {here} when I told you how Tide Pods® and the CFDA had teamed up with Tracy Reese on a few washable looks that would walk the runway this year at fashion week?  Well, yesterday the looks were finally unveiled – and Tracy Reese debuted her first-ever completely washable looks as a part of the fall 2014 collection.  You may remember that the final looks for the show were actually decided via social media… Tide + Tracy had asked their fans to pin their favorite look, using #washablefashion.

The two looks walked the runway this season {above and below} and my mind was kind of blown… the pieces do NOT look like you could just throw them in the washer!  It’s fun to compare them to the original sketches that you guys voted on last time around.

LOOK25_TIDE

Says Tracy of the collaboration… “It was so much fun having the Tide fans help me select the designs for this collection. It was exciting to see them come to life at Fashion Week,” said Tracy Reese. “I know that my customers are making an investment when they buy designer garments. Tide Pods® makes it easy for them to care for their clothing, without sacrificing the quality of the fabric. Having the right product on hand to care for your favorite designer pieces at home, like Tide Pods®, allows you to keep those pieces looking great for years to come.”

This Fall, you’ll be able to buy the Tide Pods®-inspired washable looks  along with the rest of the Tracy Reese collection at TR boutiques and at TracyReese.com.  Pretty cool!

Rosario Dawson and Tracy Reese for TIDE Pods

{Here’s a cute snap of Rosario Dawson at last night’s after party… she’s wearing the washable sweater!}

Disclosure:  This post is a part of my collaboration with P&G.  All opinions are my own.  Thank you for supporting the brands I love that help support S&S.

3 Responses to #Washablefashion, Part 2

  1. kireilauriel February 11, 2014 at 12:02 am #

    With the exception of silk and leather, I try to find fashionable pieces that don’t require costly maintenance.. love the development of these fashion+functionality pieces! Hope to see more! :)

    xo,
    lauriel

    EyeForElegance.com

  2. Nancy February 11, 2014 at 12:54 am #

    That’s a great idea Tide and Fashion haha I really don’t like dry cleaning my clothes that I’ve already spent a fortune on.
    The Artistically Challenged: Beauty, Fashion, Music, Lifestyle Blog

  3. fashionsbit February 11, 2014 at 7:55 am #

    washable clothes would make our lives so much easier!
    http://fashionsbit.blogspot.com.tr
    instagram: @fashionsbit

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